Firebird ventures into new territory

Natural home, body and pet products and fragrance

We are excited to be diversifying our portfolio with two new clients in a brand-new sector: natural home, body and pet products, and fragrance.

Little Soap Company

Firebird now runs the Press Office for the multi-award winning Little Soap Company, who in October became Firebirdís first client in the natural home and beauty sector.

The Little Soap Company was founded in 2008 by entrepreneur Emma Heathcote-James, and produces a range of natural, organic and sustainable skin, home and pet products, including organic soap (both liquid and traditional bar soap), lip balm making kits, eco-friendly soy wax candles & organic pet products. Little Soap Company prides itself on sourcing the finest natural ingredients and is deeply passionate about its imprint on the environment, ensuring that all its packaging is recycled, recyclable, biodegradable and made in the UK.

Little Soap Company products can be found in all major UK supermarkets, as well as in farm shops and independent boutiques. Alternatively, you can try making your own natural soap at Little Soap Companyís Little Soap School Ė an experience that the Firebird team tried first hand, which was a fantastic way to get to know a new client and was thoroughly enjoyed by everyone.

So far Firebird has launched Little Soap Companyís organic new pet and candle product ranges, secured coverage in local newspapers and is busy working with bloggers & womenís magazines on editorial features.

International Fragrance Association UK Ltd (IFRA-UK)

Following their appointment with Little Soap Company, Firebirdís second client within the fragrance sector is IFRA-UK: the International Fragrance Association for the UK.

IFRA-UK was formed in 2010, having previously been known as the British Aromatic Compound Manufacturers Association, which was founded in the 1940s. IFRA-UK is part of the global federation IFRA, which represents the fragrance industry, promoting the safe creation, development and enjoyment of fragrance on behalf of its members.

The team have been busy creating a press pack for IFRA-UK, and planning PR stories for 2017.

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Image: Firebird ventures into new territories

Firebird has ventured into the natural home, body and pet products and fragrance markets