Media Relations

Media relations services from Firebird Public Relations

Skilful media relations management is an essential part of any organisation's communications portfolio. Drawing on our in depth knowledge of the UK print, broadcast and online media, we will use our skills to raise your profile and reach out to key audiences to influence attitudes and actions amongst both new or existing stakeholders.

Through our extensive network of journalist contacts - including regional and national correspondents, and both popular and specialist journals - we aim to generate media coverage that gives you visibility and a credible voice in the public arena.

Our Media Relations Services

Media relations can take many shapes and might include:

  • Short-term or long-term PR campaign planning, including setting communications objectives that link with your business goals, developing a realistic strategy and plan, delivering coverage and measuring and evaluating the results
  • Press releases and feature placement
  • Photocalls
  • Media briefings and press conferences
  • Handling negative publicity
  • Media monitoring
  • Research

Media Relations Case Studies

Read our case study on the MoleWatch public awareness campaign for the People's Trust for Endangered Species